Itikela Bhaskar
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2ndSUD Life

YouMatter — Gamified Wellness & Insurance

StarHack (SUD Life)·

A wellness app that turns healthy habits into insurance value — gamification, AR yoga, and an AI coach in one React Native build.

YouMatter — Gamified Wellness & Insurance
2nd
Result
2025
Year
Outcome

2nd place — a cross-platform wellness app linking gamified healthy activity to real insurance premium incentives.

The problem

Wellness apps have a retention problem: people download them, use them for a week, and quit. The StarHack brief (with insurer SUD Life) was to make wellness sticky — and to connect it to something with real-world value: insurance.

What we built

YouMatter — a cross-platform React Native (Expo) app that wraps healthy behavior in a game loop and ties it to insurance incentives:

  • Gamification engine: coins (10–200 per activity), level progression every 200 coins, streaks with multipliers, and a badge system across health, insurance, and social categories.
  • AR Yoga studio: guided pose sessions with real-time feedback.
  • Context-aware AI coach: a Gemini-backed chat that gives personalized wellness, meditation, and insurance guidance.
  • Insurance integration: premium-reduction challenges and financial-literacy quizzes that connect activity to actual policy value.
  • Feel: React Native Reanimated 3 for 60fps motion, Expo Haptics for tactile feedback, and a Supabase backend, with a companion analytics dashboard for KPIs.

Result

2nd place at StarHack. The judges responded to the core idea — healthy activity as premium value — backed by a build that actually felt polished, not a prototype.

What I learned

  • Animation is product, not decoration. The 60fps Reanimated work was a big part of why the demo felt real.
  • Tie the game loop to something that matters. Coins are fun; coins that lower an insurance premium are a reason to come back.
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